Number of tourist arrivals (nearly 1.1 million) up 5.3% year-on-year and tourism nights (approximately 2.4 million) up 3.6%
In January 2026, nearly 1.1 million guests spent approximately 2.4 million tourism nights at tourist (commercial, private and other) accommodation establishments1. Tourist arrivals were up by 5.3% and tourism nights by 3.6% in number compared to a year earlier. The number of domestic and international guests exceeded the January 2025 figures by 4.6% and 6.0%, respectively.
In January 2026:
Overall, the number of tourist arrivals increased by 5.3% and that of tourism nights spent at tourist accommodation establishments by 3.6%. Based on seasonally adjusted data, the number of arrivals expanded by 4.0% and that of tourism nights by 2.7% compared to January 2025. 74% of guests arrived at commercial accommodation establishments, where their number grew by 6.9% from the previous year. Private and other accommodation establishments recorded 1.2% more tourist arrivals than a year earlier.
The number of domestic tourist arrivals and domestic tourism nights was 4.6% and 2.5% higher respectively than in the same month of the previous year. Based on seasonally adjusted data, the number of domestic arrivals grew by 3.4% and that of domestic tourism nights by 1.9% compared to January 2025. The 494 thousand domestic guests spent 1.0 million tourism nights at tourist accommodation establishments, within which commercial accommodation establishments registered 388 thousand tourist arrivals and 804 thousand tourism nights. Hotels received 87% of the latter arrivals, where their number grew by 6.2% compared to a year earlier. The number of domestic tourist arrivals in private and other accommodation was 3.8% higher than in January 2025. Compared to the same month of the previous year, the number of domestic arrivals increased the most (by 21%) in the Pécs region2 and fell the most (by 3.9%) in the Tokaj and Nyíregyháza tourism area. The number of domestic arrivals to tourist accommodation establishments was 11% higher in Budapest and 3.4% higher at Lake Balaton.
The number of international tourist arrivals was up by 6.0% and that of international tourism nights by 4.4% compared to the same month of the previous year. Based on seasonally adjusted data, the number of international arrivals grew by 5.8% and that of international tourism nights by 4.1% compared to January 2025. The 573 thousand international guests having arrived at tourist accommodation establishments spent 1.3 million tourism nights there, of which commercial accommodation establishments registered 396 thousand tourist arrivals and 949 thousand tourism nights. Hotels received 87% of the latter arrivals, where their number was 6.4% higher than a year earlier. The number of foreign tourist arrivals in private and other accommodation establishments was 0.4% lower than in January 2025. Compared to the same month last year, the number of international arrivals increased the most in Greater Budapest (by 22%) and fell the most in the Gyula region (by 23%). The number of international arrivals to tourist accommodation was 7.8% higher in Budapest and 7.3% higher at Lake Balaton.
A total of 20,367 tourist accommodation establishments, within which 2,088 commercial and 18,279 private or other accommodation establishments welcomed guests.
Of commercial accommodation establishments, 924 hotels and 857 boarding houses were open for part or all of January.
The total gross sales revenue of tourist accommodation establishments amounted to HUF 66.4 billion, 8.0% more at current prices than a year earlier.
Széchenyi Recreation Card was used by cardholders to spend HUF 2.1 billion, 4.5% less at current prices compared to the same month of the previous year, at tourist accommodation establishments.
Summary data, January 2026
| Indicator | Value | Change on same period of previous year, % | ||
|---|---|---|---|---|
| tourist accommodation establishments | of which: commercial accommodation establishments | tourist accommodation establishments | of which: commercial accommodation establishments | |
| Domestic tourist arrivals, thousands | 494 | 388 | 4.6 | 4.8 |
| International tourist arrivals, thousands | 573 | 396 | 6.0 | 9.1 |
| Tourist arrivals, total, thousands | 1067 | 784 | 5.3 | 6.9 |